Sat, Jul 30, 2016

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Search Engine Optimization and Registration

  1. With more than a billion users, and billions of daily video views, gaining user attention on YouTube may seem a daunting prospect.
  2. There is a world outside of Google. But will we know what to do with it once we’re there?
  3. Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond.
  4. Our previously published guide to Facebook image sizes is well over two years-old and therefore long overdue for an update, and SO much has happened to the world's most popular social network (for now) since then...
  5. Brands need content. It’s at the heart of the ‘brand as publisher’ concept.
  6. Social media puts your message in front of your audience instantly. With millions of active users and real time engagement (any excuse for a really cool link), social is a great tool to distribute, engage and communicate. But it comes at a cost.
  7. How can a business stand out in local SEO with no physical premise? Is it even possible?
  8. The three-line 'hamburger' menu icon receives a lot of vitriol. It is variously described as “controversial”, “notorious” etc. but it is rapidly becoming the de facto symbol to open a navigational menu on a mobile website.
  9. Customer reviews are an important contributing factor to local search rankings. But Brodie Tyler, founder of ReviewJump, believes that they aren’t given enough emphasis – by businesses or the SEO community.
  10. Programmatic, while still the source of much confusion, is a now a huge part of the digital advertising ecosystem.